Safe-Guard Canada Announces New Montreal Training Facility

Location in St. Laurent, QC, Will Service Quebec Partners and Support Sales and Training

Atlanta, GA, May 7, 2018 – Safe-Guard Canada is pleased to announce their new training facility located just outside of Montreal to better service Quebec clients and their dealers. This new location will allow Safe-Guard to broaden retail training and development support for dealers within Safe-Guard’s client roster including BMW Canada, Harley-Davidson Financial Services, Honda Financial Services, Mercedes-Benz Financial Services, Nissan Canada Extended Services, Inc., Porsche Financial Services and North American Automotive Group.

Safe-Guard offers a wide range of retail training and development including certification courses, regional workshops and meetings, and train-the-trainer opportunities. The new Montreal facility includes a boardroom to host corporate and dealer personnel, a large training room that will be utilized for multilingual training and business offices staged like a finance office in a dealership to simulate real-world scenarios. Safe-Guard’s F&I training curriculum includes product knowledge, sales techniques, compliance basics and the customer experience, all led by expert Safe-Guard sales/training staff with real-world dealer and F&I experience. Courses have proven beneficial for dealer staff in the finance office, service drive and business office.

“We’re very excited about the opening of our new Montreal training office,” said Scott Ashby, GM of Safe-Guard Canada. “Our new facility will allow us to better service our Quebec partners and coach them on the latest F&I product knowledge, how to build value for their customers and compliance standards in order to help them grow their businesses and create long-term customers.”

Safe-Guard has been serving Canadian customers since 2001 and has their main office in Mississauga, Ontario. The new Safe-Guard Canada sales and training facility in Montreal opened April 1, 2018.

About Safe-Guard Products Canada

Headquartered in Mississauga, Ontario, Safe-Guard Canada, Ltd., has been serving Canadian customers since 2001 and is the leading provider of vehicle protection products in the finance and insurance space to the automotive, RV, marine and motorcycle/powersports industries. The company develops, markets and administers the highest-quality programs and matches them with unparalleled customer service, advanced technology solutions and industry-leading sales and marketing. Safe-Guard is a proud partner to top retailers and original equipment manufacturers (OEMs) across Canada.

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